Our Story
Care Character was founded out of PhD research and the application of well-established work behavioural models. From the beginning, our goal was to design assessments that truly reflected the language and realities of the care sector. Working alongside social care specialists Cohesion, we built a recruitment tool that spoke directly to care providers’ needs. Our early success in tackling the challenge of care worker retention quickly revealed the critical role of management quality. This led to the development of our manager assessment — and ultimately, the creation of a suite of tools that together provide organisations with a complete picture of their workforce.
Prof Stephen Woods PhD CPsychol
Chief Science Officer
Will Shepherd
CEO
Damien Wilkins
Customer Success Manager
Anna Possee
Implementation Manager
Dave Beesley
Social Care Talent Director
Dr. John Barratt CPsychol
Occupational PsychologistOur Mission and Commitment
To design tools by the sector, for the sector. To keep people — their dignity, values, and potential — at the heart of everything we do. To provide evidence-based, practical solutions that support providers today and help plan for tomorrow. Recruit people with the right values and strengths. Develop managers who can lead with character. Retain skilled, motivated staff who deliver consistent, high-quality care.
